LOGO
PLAYFUL EXPLORATION
For the GATA logo I felt it was only right to create a custom typeface that emits the creative and playful energy of the young creatives we seek to inspire.
Inspired by the rounded bubble letters commonly found in graffiti and the structure of a more formal typeface I aimed to communicate the goal of the GATA box; to provide the tools and structure for young creatives to explore all art the street has to offer.